Reputation Management and Family Business | Perpustakaan Universitas Faletehan

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Reputation Management and Family Business

Dacko, Zdzislawa - Nama Orang; Pikiewicz - Nama Orang;

The development and building of an organization’s competitive advantages are related to the strategies it creates and implements to manage
tangible and intangible resources, as well as its situation and relationships in the business environment. Companies use various approaches to
increase their competitive advantages, which are largely based on intangible resources related to knowledge and relationships. Intangible
assets such as corporate culture, brand, identity, image and reputation,
and the capital of customer relationships – if properly designed and
managed – increase company value. Being difficult to copy, they give a
unique and distinctive character to the company and ensure the loyalty
and commitment of key stakeholders

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Judul Seri: -
No. Panggil: 658
Penerbit: New York : Routledge., 2022
Deskripsi Fisik: -
Bahasa: English
ISBN/ISSN: : 978-1-003-22621-5
Klasifikasi: 658
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: -
Edisi: -
Subjek: Manajemen Bisnis
Info Detail Spesifik: -
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Reputation Management and Family Business

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